Moving Beyond Analytics: Putting Insights into Action
The recent innovation explosion in text analytics, information management and big data have produced unparalleled information gathering and insight mining capabilities. When combined, businesses have a unique opportunity to turn these capabilities outward to find and deliver not just more information but actual *actionable intelligence* about competitors and markets. This session will discuss and explore the power and promise of Social Competitive Intelligence that blends information management principles with deep web analytics and processing algorithms.
The session will stay high level enough for people of any interest and experience to engage while touching on technical themes such as sentiment analysis, data parsing and mathematical models for predictive analytics.
Data scientists and DBAs will uncover new outlets for their research and data systems while marketers, technologists and project professionals will learn how to better tap the power of the data and systems that surround us all.